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Event service
Parking management
& space reservation
Precise orchestration of parking and traffic flows, turning the surroundings of your event into a promise kept.
Rigour & anticipation
Making waiting disappear, orchestrating movement.
From reserving spaces in advance to managing traffic flows on the day, our team turns the surroundings of your event into an extension of your brand.
Space reservation, traffic plans, signage, dedicated parking attendants and coordination with the authorities: every detail is anticipated to give your guests a smooth, discreet and reassuring experience.
Space reservation
Reserving strategic parking spaces
The day before and on the day, our teams secure the essential parking spaces around your event venue for your official, VIP and supplier vehicles.
- On-site scouting in advance
- Permits & administrative procedures
- Continuous occupation of the spaces
- Coordination with road services and police
Traffic flow management
Orchestrating arrivals & departures
Our parking attendants welcome vehicles at the entrance, direct each driver to their dedicated space and keep traffic flowing to avoid any congestion around the venue.
- Clear welcome signage
- Dedicated attendants in high-visibility vests
- Real-time radio communication
- Smooth flow at convergence points
Dedicated signage
A visually flawless experience
Signs, desks, caps, carpets, golden barriers: we provide the complete set-up to dress your surroundings in your brand colours and guide your guests.
- Customisable desks and signs
- Barriers and welcome carpets
- Tailor-made directional signage
- Brand guidelines respected
In pictures
Our operations in the field.
Why ICAR
The operational expertise
of a single provider.
Security & coverage
Professional liability insurance, name badges and strict protocols to protect vehicles and guests.
Experienced teams
Our parking attendants and valets have years of experience at the biggest events in Paris.
Real-time coordination
Dedicated mission manager, earpieces and tracking tools to run every service minute by minute.
Complete flexibility
One-off, seasonal or recurring services, adjusted to your specifications and peak attendance.
Frequently asked questions
Everything you need to know about parking management and space reservation.
What is parking space reservation (ventousage)?
It consists of occupying and reserving on-street parking spaces in advance, the day before and on the day itself, to guarantee spaces for your official, VIP and supplier vehicles or for a film crew.
Do you handle the administrative permits?
Yes. We take care of the procedures with the town hall and road services, and coordinate the operation with the police if necessary.
How far in advance should I contact you?
For a parking space reservation operation, contact us at least 20 days before the date, so that we can submit the parking permit applications to the town hall and road services. For traffic flow and car park management that does not require on-street permits, shorter lead times are possible, subject to availability.
What types of events do you work on?
Trade fairs and conventions, fashion shows, product launches, galas, private parties, weddings, store openings, sporting events, concerts, as well as film, TV series and advertising shoots.
How is traffic flow managed on the day?
Our parking attendants in high-visibility vests welcome each vehicle at the entrance and direct it to its space. They communicate by radio in real time to keep arrivals flowing and avoid any congestion around the venue.
Can you customise the signage in our colours?
Yes: signs, desks, directional signage, carpets and welcome barriers can be adapted to your brand guidelines.
Who coordinates the operation on site?
A dedicated mission manager runs the service in the field and remains your single point of contact before and during the event.
Leave the surroundings to us